Applications Administration Guide > Competitors >
Viewing Competitor Comparisons
In many sales situations it is necessary to discuss competitive information with a prospect. Using the Competitors screen, you can view comparisons about companies, products, and services, and also find literature to prepare for sales calls.
To view competitor comparisons
- Navigate to the Competitors screen > Competitor List view.
- Drill down on a competitor record.
- Click the Company Comparisons view tab.
The Company Comparisons, Competitor's Literature, and Comparative Literature lists appear.
- In the Competitor's Literature list, select the literature item you want to view, and then drill down on the hyperlink in the Name field.
- In the Comparative Literature list, select the literature item you want to view, and then drill down on the hyperlink in the Name field.