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About Automotive Dealers

In Siebel Automotive, a dealer is a franchised business, such as a car dealership, that is responsible for selling vehicles and providing service to the consumer after the sale.

A dealer is both a target account and also a partner company to a manufacturer.

Dealers are viewed as:

  • Partner companies to the sales and service organization of a manufacturer because they need to collaborate on opportunities and service requests.
  • Target customers to the field sales and service people of a manufacturer.

For information about sharing information with dealers, see Siebel Dealer Administration Guide.

Siebel Automotive Guide