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When you set up a loyalty program, you must create tier promotions and base promotions. These are not promotions that give members rewards. They use the actions of promotions to perform necessary administrative tasks for the program.
Tier promotions moves members to the appropriate tier level based on the member's points or behavior. For example, they can upgrade, downgrade, or requalify members. For more information, see Creating Tier Promotions.
Base promotions perform the basic processing for the program, such as adding points to members' balances when they perform accrual transactions. For more information, see Creating Base Loyalty Promotions.
|Siebel Loyalty Administration Guide|