Bookshelf v7.5.2: Stopping and Resuming or Restarting a Email Campaign

Stopping and Resuming or Restarting a Email Campaign

An email campaign can be stopped (suspended) and then resumed or restarted. To perform these actions, you need to enable email recipient logging using the Enable Campaign progress tracking check box in the Campaigns Screen. When you enable campaign progress tracking, the Done check box is checked in the Campaign Contacts/Prospects view for all contacts and prospects if the system tried to send an email offer. For example, if a recipient's email address is invalid, the offer would not be received but the Done check box would be checked.

After you enable campaign progress tracking, you can launch the email campaign. After launch, one or more requests are created and submitted to Communications Server. The number submitted depends on the number of people allocated to each wave and the system settings in Communications Server and your email server.

To stop and resume or restart a campaign

From the application-level menu, choose View > Site Map > Campaigns > My Campaign Plans.

Click the Status view tab.

In the Status list, drill down on the Campaign Name hyperlink for the campaign you want to monitor.

Click the Email Status tab and click the appropriate button.

When you click the Stop, Resume, or Restart buttons, a confirmation dialog box appears. If you click OK, another message appears explaining what actions were taken. If you click Cancel, the system will not stop, resume, or restart the selected campaign.


Button	Description
Stop	Click Stop to suspend the email campaign. This action cancels pending requests on the Communications Server that have not been executed. An email campaign can have many requests that are pending or in progress in the Communications Server. If all the requests are executing when you click Stop, the email campaign cannot be stopped.
Resume	Click Resume to sent email requests that were not sent (cancelled) when you clicked Stop. Communication Server requests that were cancelled will be cleared and replaced by a new request. When you click Resume, only contacts and prospects without a check in their Done check box will be sent the email offer. You cannot resume a queued request without stopping it first.
Restart	Click Restart to contact all contacts and prospects in the Campaign again, even if they were sent the email before you clicked Stop. When you click Restart, the Campaign's contact history is overwritten and will reflect the result of the latest launch. You cannot restart a queued request without stopping it first.

The following scenarios describe changing campaign wave information after launching a campaign:

Scenario—Changing Lag Days

Campaign X has five contacts, one wave (wave A) containing all contacts in the campaign, and no lag time. When you load and then launch the campaign, all 5 offers are sent. Then, you change the wave definition as follows:

Wave A. Do not change lag days and reduce the included contacts to 50%.

Wave B. You add a second wave (wave B) with 2 days lag time and containing 50% of the contacts.

When you click Restart, all five offers are sent a second time. The new wave information is ignored because it only takes effect the next time you load the campaign.

NOTE: Clicking Stop in this scenario would have no impact because Campaign X fully executed all offers.

Scenario—Stopping and Restarting When Requests are Queued

Campaign Y has five contacts and two waves (waves A and B). Wave A has no lag days, a Wave Code of A, and 50% of the contacts. Wave B has one lag day, a Wave Code of B, and 50% of the contacts.

When you load and then launch the campaign, three offers are sent (Wave A) and two offers are queued for Day 1 (Wave B). Then, you change the wave definition as follows:

Wave A. Do not change lag days. Change the Wave Code to A1 and increase the included contacts to 80%.

Wave B. Change lag days to 0, Wave Code to B1, and reduce the included contacts to 20%.

When you stop and then restart the campaign, all five offers are sent because the system recognizes the new lag day value and Wave Codes but ignores the wave %. Wave % won't take affect until the next time you load the campaign. You can see the new codes in the Contacts/Prospects and Email Status views tabs.