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Setting Up MedEd Events
This section describes how a pharmaceutical company can use Siebel ePharma Handheld to plan a medical education (MedEd) event. A MedEd event refers to a promotional or educational event attended by physicians and medical professionals. An event functions as a forum for exchanging information on a particular disease, illness, therapeutic class or product. A medical education event can be as simple as a lunch-and-learn in a physician's office or as complex as a seminar series or national sales meeting.
Sales representatives in the field can use Siebel ePharma Handheld to view and create MedEd events and invite contacts to MedEd events.
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Siebel ePharma Handheld Guide for Windows-Powered Devices Published: 18 July 2003 |