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Business Scenario for Literature

This scenario provides an example of a business process performed by a sales representative using the Literature screen. Your company may follow a different process according to its business requirements.

A sales representative reviews sales and marketing information stored in the literature repository. The sales representative's company sells a large number of products, and literature allows the representative to view and distribute sales brochures, white papers, and other product information.

A customer calls to ask the sales representative for detailed information on a new computer hardware component that the representative's company recently advertised. The sales representative uses literature to research the hardware specifications and features while the customer is on the telephone.

While the customer and representative are viewing the literature online, the representative emails product literature to the customer, and faxes product specifications to the customer's business office.


 Siebel Sales User Guide 
 Published: 18 April 2003