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Scenario for Setting Up Product Offers with Named Parameters

This scenario shows one way that you can set up product offers using named parameters. You might use named parameters differently, depending on your business model.

A telecommunications company wants to set up a product offer that allows customers to get a 20% discount on all of its Short Messaging Service (SMS) options, 50 messages, 200 messages, 500 messages, or unlimited messages. Rather than setting up a separate product offer for each option, the company sets up one product offer with named parameters, which allows the customer to choose an option. The product offer says: Get 20% off SMS. If the customer clicks Accept, then the product offer displays a list that gives the customer the choice of selecting 50, 200, 500, or unlimited messages.

If you do not have named parameters, then you have to create four different offers, all with the same set of actions:

• Action Type is set to Modify.
• Action Code is set to Add.
• Base Product is set to Wireless Service.
• Component Product is set to 50 SMS, 200 SMS, 500 SMS, or Unlimited SMS.

Using named parameters, you create one product offer, with the following actions:

• Action Type is set to Modify.
• Action Code is set to Add.
• Base Product is set to Wireless Service.
• Component Product. (Leave this field blank.)
• Named Parameter is set to Component Product.

In this case, all of the options for SMS are set up as possible component products of the base product that is used to provide customers with their telecommunications package.

If the customer accepts the product offer, then the Siebel application displays a list SMS options for the user to choose from. You define the domain of the named parameter to specify which items are in this list. For more information on named parameters, see Creating Product Offers with Named Parameters.