This chapter describes the ATG platform’s Search Engine Optimization tools, which you can use to optimize a site for indexing by web search engines such as Google. The chapter includes the following sections:
Note: Search Engine Optimization is a term commonly used to describe a variety of techniques for improving the ranking of a site’s pages on Internet search engines. This chapter describes one of the principal techniques, recoding of dynamic URLs, and the tools the ATG platform provides for implementing this technique.
