Introduction to Oracle Content Manager

This chapter covers the following topics:

Overview of Oracle Content Manager

Oracle Content Manager (OCM) is a key component of the Sales, Marketing, and E-Commerce applications. It enables content to be stored and managed in a central repository, thereby forming a single source of truth for accurate and consistent content.

In OCM, a content is a structured data that is managed through a life cycle that includes creating, approving, translating, and publishing. A content can be a text file, an image, an audio, or a video file. For example, a product manager can describe the product's functionality in a text field. To market the product, a marketing person can create an attractive video file using the same product description. To ensure that they both access the same content, it must be available in a central repository.

OCM integrates with Oracle E-Business Suite and enables seamless transition of content to and from Oracle E-Business Suite applications. Integration also facilitates single user sign-on to associate content such as product images, white papers, and newsletters with any E-Business Objects like store sections, inventory products, and marketing campaigns or activities.

Key Features of Oracle Content Manager

The key features of OCM include: