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Recording Responses to Campaigns

When you want to record the response to a campaign, such as the fact that a recipient attended an event, you can track that in the campaign recipient section.

To record a response to a campaign

  1. Select the campaign.

    For instructions on selecting campaigns, see Finding Records.

    Note: If the Recipients section does not appear in the Campaign Detail page, click Page Layout to add it.

  2. On the Campaign Detail page, scroll down to the Recipients section, and click Edit for the contact whose response you want to record.
  3. On the Campaign Response Edit page, fill in the information.

    Field

    Description

    Delivery Status

    The standard values are Pending, Sent, Soft Bounce, Hard Bounce, Unknown Bounce, Received, and Opened. However, your company administrator can rename the options in this drop-down list.

    If your company uses Oracle Email Marketing On Demand, the recipient delivery status is automatically updated (for the Soft Bounce, Hard Bounce, or Message Opened values only).

    Response Status

    The standard values are Click-thru, RSVP - Will Attend, RSVP - Will Not Attend, Attended, Converted to Lead, Requested More Info, Opt-in to List, Opt-out from List, Global Opt-in, Global Opt-out, and Message Opened. However, your company administrator can customize the options in this drop-down list.

    If your company uses Oracle Email Marketing On Demand, the response status is automatically updated (for the Click-thru, Opt-in to List, Opt-out from List, Global Opt-in, Global Opt-out, or Message Opened values only).

  4. Save the record.

Published 5/4/2012 Copyright © 2005, 2012, Oracle. All rights reserved. Legal Notices.