Oracle® Fusion Middleware

Developing with Oracle WebCenter Sites

12c (12.2.1.3.0)

E96364-04

October 2020

Documentation for WebCenter Sites developers that describes how to design and build default and mobile websites with WebCenter Sites. This documentation also describes developing Visitor Services for capturing data across multiple external platforms to improve visitor segmenting and per-segment content targeting, developing A/B Testing for comparing individual pieces of content to determine effectiveness of each piece. This documentation also discusses conversions and events for better tracking and analysis of visitor activity.