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Siebel eBriefings Administration Guide >

Understanding Siebel eBriefings

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Siebel eBriefings is a knowledge management tool that is designed to help your employees and partners be more effective in acquiring and retaining customers.

By using eBriefings, sales, marketing, and service professionals have instant access to relevant, critical business information about customers, prospects, markets, and competitors. Siebel eBriefings accomplishes this by providing a framework for integrating external content in context with your Siebel application. It aggregates relevant business information from inside and outside your organization into easy-to-use, personalized Web pages. Siebel eBriefings displays eBusiness data from the Siebel database, such as opportunities, service requests, and contacts, alongside news and other information from external content providers.

Siebel eBriefings delivers critical business information in four types of Briefing documents.

My Briefing. Provides critical business information that can be personalized by the user. It provides information such as new opportunities, accounts, calendar, service requests, news, expense report status, company announcements, literature from the Siebel Encyclopedia, links to useful Web sites, and Web clips.
Account Briefing. Provides a view of customers across every touch point, including recent news, detailed company profiles, opportunities, service requests, quotes, activities, and account team.
Competitor Briefing. Provides a summary of competitor information, including recent news, detailed company profile, product information, and recommended literature.
Company Briefing. Provides users with the ability to get information from a Siebel eContent Services company database containing thousands of public and private companies. Information includes news, company profiles, and corporate relationships.

The external content for these briefings is preconfigured to integrate with Siebel eBriefings if customers subscribe to Siebel eContent Services. However, other external, Web-based sources can also be configured to integrate with eBriefings.

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