Oracle Marketing Segmentation Guide > Installing and Administering Segmentation and List Generation >

Installation Guidelines for the Marketing Module

To install the segmentation and list generation (Marketing module), you install Siebel Analytics version 7.7.1 or later, or Oracle Business Intelligence. In this guide, the term Marketing module refers to the module within the Oracle BI Web Server that supports segmentation and list generation.

See the Siebel System Requirements and Supported Platforms on Siebel SupportWeb to confirm that your Siebel Marketing version and Marketing Server version (Oracle BI Web Server) is supported. For more information, contact Technical Support.

NOTE:  The Siebel Analytics platform has been renamed to Oracle Business Intelligence Enterprise Edition (BI EE). For versions higher than Siebel Analytics version 7.8.x, information is posted using a new version numbering system, for example, as Oracle Business Intelligence Enterprise Edition v10.1.3.x or higher.

During the installation, make sure that you adhere to the following guidelines:

• Install Siebel Analytics, version 7.7.1 or later, or Oracle Business Intelligence. This installation includes Oracle BI Server, Oracle BI Web Server, and the Marketing module. For installation instructions, see Oracle Business Intelligence Platform Installation and Configuration Guide.
• Use a set of Oracle BI license keys that allow access to the Marketing module capabilities. These license keys provide access to the following features in the Oracle BI Web Server:
  • Segment Designer
  • Segment Tree Designer
  • List Format Designer
• To reduce the size of the installation disk space, you can choose the Custom install option and clear the check boxes for any of the optional components in the following list that you do not need for your installation:
  • Oracle BI Server (Required)
  • Oracle BI Administration Tool (Required)
    • Oracle BI Job Manager (Required)
    • Oracle BI Application Repository (Required)
  • Oracle BI Clustering Manager (Optional)
  • Oracle BI Scheduler (Optional for Marketing)
  • Oracle BI Client (Optional)
  • Oracle BI ODBC Driver (Required)
  • Oracle BI Web (Required)
  • Oracle BI Catalog Manager (Required)
  • Data Warehouse (Optional)