Siebel Customer-Centric Enterprise Warehouse Installation and Configuration Guide > Configuring Siebel Enterprise Sales Analytics >

Overview of Siebel Enterprise Sales Analytics

The Siebel Enterprise Sales Analytics application allows you to analyze the movement of sales opportunities through different stages of the sales cycle. This analysis includes insight into which items are booked, backlogged, and invoiced. It also provides you with information that allows you to evaluate the sales performance of individual sales representatives or departments. The Siebel Enterprise Sales Analytics application contains the functional area, Orders and Revenue.

The Orders and Revenue functional area consists of orders, invoices, and backlog. Sales orders are the entry point for the sales process. Invoices are the exit point from the fulfillment process. Backlogs are points of congestion in your fulfillment process.

In the Siebel Enterprise Sales Analytics application, two main types of backlog exist:

• Operational
• Financial

The scheduled, unscheduled, delinquent, and blocked backlogs belong to the Operational backlog. Three different sources can populate Bookings and Revenue:

• Oracle 11i
• SAP R/3
• Universal source

Orders and Revenue also requires post-load processing mappings to populate its tables.