Oracle^® Marketing Segmentation Guide > Installing and Administering Segmentation and List Generation >

Installation Guidelines for the Marketing Module

To install the segmentation and list generation (Marketing module), you must install Oracle's Siebel Analytics version 7.7.1 or later, or Oracle Business Intelligence version 10.1.3.2.1 or later. In this guide, the term Marketing module refers to the module within the Oracle Presentation Services server that supports segmentation and list generation.

NOTE:  Oracle's Siebel Analytics platform has been renamed to Oracle Business Intelligence Enterprise Edition. For versions higher than Siebel Analytics version 7.8.x, information is posted using a new version numbering system, for example, as Oracle Business Intelligence Enterprise Edition v10.1.3.x or higher.

See Siebel System Requirements and Supported Platforms on Oracle Technology Network to confirm that your Siebel Marketing version and Marketing Server version (Oracle BI Presentation Services server) is supported.

During the installation, make sure that you adhere to the following guidelines:

• Install Oracle's Siebel Analytics, version 7.7.1 or later, or Oracle Business Intelligence Enterprise Edition 10.1.3.2 or later. This installation includes Oracle Presentation Services server, Oracle BI Server, and the Marketing module. For installation instructions, see Oracle Business Intelligence Infrastructure Installation and Configuration Guide.
• Use a set of Oracle BI license keys that allow access to the Marketing module capabilities. These license keys provide access to the following features in the Oracle Presentation Services server:
  • Segment Designer
  • Segment Tree Designer
  • List Format Designer
• To reduce the size of the installation disk space, you can choose the Custom install option and clear the check boxes for any of the optional components in the following list that you do not need for your installation:
  • Oracle BI Server (Required)
  • Oracle BI Administration Tool (Required):
    • Oracle BI Job Manager (Required)
    • Oracle BI Application Repository (Required)
  • Oracle BI Clustering Manager (Optional)
  • Oracle BI Scheduler (Optional for Marketing)
  • Oracle BI Client (Optional)
  • Oracle BI ODBC Driver (Required)
  • Oracle BI Web (Required)
  • Oracle BI Catalog Manager (Required)
  • Data Warehouse (Optional)