Business Name Tokens (Understanding the Master Index Standardization Engine)

Understanding the Master Index Standardization Engine

Business Name Tokens

The business patterns file uses tokens to denote different components in a business name, such as the primary name, alias type key, URL, and so on. The file uses one set of tokens for input fields and another set for output fields. The tokens indicate the type key files to use to determine the appropriate values for each output field. You can use only the predefined tokens to represent business name components; the standardization engine does not recognize custom tokens.

Table 21 lists and describes each input token; Table 22 lists and describes each output token.

Table 21 Business Name Input Pattern Tokens


Pattern Identifier	Description
CTT	A connector token
PNT	A primary name of a business
PN-PN	A hyphenated primary name of a business
BCT	A common business term
URL	The URL of the business’ web site
ALT	A business alias type key (usually an acronym)
CNT	A country name
NAT	A nationality
CST	A city or state type key
IDT	An industry type key
IDT-AJT	Both an industry and an adjective type key
AJT	An adjective type key
AST	An association type key
ORT	An organization type key
SEP	A separator key
NFG	Generic term, not recognized as a specific business name component, with an internal hyphen
NF	Generic term, not recognized as a specific business name component
NFC	A single character, not recognized as a specific business name component
SEP-GLC	A joining comma (a glue type separator)
SEP-GLD	A joining hyphen (a glue type separator)
AND	The text “and”
GLU	A glue type key, such as a forward slash, connecting two parts of a business name component
PN-NF	A business primary name followed by a hyphen and a generic term that is not recognized as a specific business name component
NF-PN	A generic term that is not recognized as a specific business name component, followed by a hyphen and a recognized business primary name
NF-NF	Two generic terms, not recognized as specific business name components and separated by a hyphen

Table 22 lists and describes each output token.

Table 22 Business Name Output Pattern Tokens


Pattern Identifier	Description
PNT	The primary name of the business
URL	The URL of the business
ALT	The alias type key of the business (usually an acronym)
IDT	The industry type key of the business
AST	The association type key of the business
ORT	The organization type key of the business
NF	A generic term not recognized as a business name component