Business Objectives

The business goals of providing mobile access affect deployment decisions. If you do not understand your objectives, you can easily make erroneous assumptions that could affect the success of your deployment.

Use these questions to help you identify your business objectives:

• What are the business goals of providing mobile access to your portal? For example, do you want to enhance customer service? Increase employee productivity? Reduce the cost of doing business?

• What are the business goals of providing voice access to your portal?

• Who is your target audience?

• What services or functions will the mobile portal deliver to users?

• How will your target audience benefit from mobile access?

• What are the key priorities for providing mobile access? If you plan to deploy your mobile portal in phases, identify key priorities for each phase.