This image shows a screen capture of the Choice Definition Overview report for the Gold Card choice. The tab "Definition" and the subtab "Overview" are selected. A description is shown for the choice: "Offer to get a Gold card."
Three additional sections are shown:
Presentation Attributes (with Message attribute shown)
Targeting Attributes (with Profit Margin and Likelihood of Purchase attributes shown)
Scoring Attributes (with Customer Retention and Revenue performance goals shown)