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Contact History Analytic Subject Area


This subject area is available in all editions of Oracle CRM On Demand.

Business Purpose

You can use this subject area to report on contact metrics by contact, account, campaign, owned by user, and date dimensions. The level of detail of this subject area is one row for each contact created in Oracle CRM On Demand. This subject area allows you to quickly answer the following questions: Who are the top ten employees with the largest number of contacts? Which accounts do not have any contacts? Which are the largest campaigns by contacts? How many prospects does a particular contact bring to my company?

Relationship Type



This subject area has the following dimensions:

  • Account
  • Campaign
  • Contact
  • Date
  • Owned By User


The complete list of metrics for this subject area is as follows:

  • Contact Metrics
    • Number (#) of Clients
    • Number (#) of Contacts
    • Number (#) of Prospects

Usage Notes

The Account and Contact dimensions include a Book hierarchy, which enables you to analyze metrics and related attributes at any level.

Published 5/4/2012 Copyright © 2005, 2012, Oracle. All rights reserved. Legal Notices.