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Oracle® Real-Time Decisions Base Application Decision Management Applications User's Guide
Release 3.1.1
Part Number E28942-01
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Contents
Title and Copyright Information
Preface
Audience
Documentation Accessibility
Related Documents
Conventions
1
Introduction to Oracle RTD Decision Management
1.1
Oracle RTD Decisioning Process Framework
1.2
Oracle RTD Decision Management Features
1.2.1
Oracle RTD Decision Management Applications
1.2.2
Inter-Choice Relationships
2
Introduction to Oracle RTD for Marketing Optimization
2.1
Decision Management Framework
2.2
Introduction to Oracle RTD for Marketing Optimization
2.2.1
Oracle RTD for Marketing Optimization
2.2.2
Oracle RTD for Marketing Optimization Perspectives
2.3
Using Oracle RTD for Marketing Optimization
2.3.1
Creating Projects
2.3.2
Viewing and Searching for Projects
2.3.3
Editing Projects
2.3.4
Viewing, Searching and Adding Audit Trail Information for Projects
2.3.5
Viewing, Searching and Adding Main Repository Audit Trail Information
2.3.6
Committing Projects
2.3.7
Discarding Projects
2.3.8
Creating Choices
2.3.8.1
Discarding Choice Additions in a Project
2.3.9
Viewing and Searching for Choices
2.3.10
Viewing, Searching and Adding to Choice Audit Trail Comments
2.3.11
Editing Choices
2.3.11.1
Discarding Changes to a Main Repository Choice
2.3.12
Deleting Choices from the Main Repository
2.3.12.1
Discarding Deletions
2.4
Allocating Product Features to Marketing Organization Job Roles
2.5
Job Role Oriented Example of Oracle RTD for Marketing Optimization Tasks
2.5.1
Project Setup
2.5.2
Create Campaign Showcase Properties
2.5.3
Create Offer Regional Offers
2.5.4
Create Creative West Coast Properties
2.5.5
Create Slot Type 300x600 and Update West Coast Properties
2.5.6
Approve the Campaign Showcase Properties
2.5.7
Commit the Project
A
Decision Manager User Interface Reference
A.1
Decision Manager User Interface Schematic
A.1.1
Example of Decision Manager Screen
A.2
Header Area
A.3
Main Repository/Project Context Area
A.4
Panel Area
A.4.1
Perspective Panel/Bar
A.4.2
Project Changes Panel/Bar
A.4.3
Search Results Panel/Bar
A.5
Search Options Area
A.6
Detail Area
A.7
Create Project
A.8
Project Details
A.9
View Projects
A.9.1
Project Information Columns
A.9.2
Project Information - Query By Example
A.10
Create Choice
A.11
Choice Details
A.11.1
Choice Details - Definition Tab
A.11.2
Choice-Level Audit Trail