The PROP element represents an Endeca standard attribute. it can optionally contain a PVAL element.
<!ELEMENT PROP (PVAL?)> <!ATTLIST PROP NAME CDATA #REQUIRED >
The PROP element has the following attributes.
NAME
Identifies the name of the standard attribute.
The PROP element can optionally contain a PVAL element (or it can have no PVAL elements).
This example shows a standard attribute name.
<RECORD> <PROP NAME="Endeca.Title"> <PVAL>The Simpsons Archive</PVAL> </PROP> ... </RECORD>