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Siebel Marketing User Guide > Managing Lists > Process of Creating and Managing Internal Lists and Subscription Lists > Creating and Managing Subscription ListsYou can use lists in List Management to serve as subscription lists for Email campaigns. A subscription list is a set of contacts or prospects who have indicated that they want to receive communications about a certain topic. After creating a subscription list, you can associate the list with an email offer. Any responses to Subscribe or Unsubscribe from List then adds and removes members from this list. Before you can create a subscription list, create an internal list of contacts, prospects, or both using one of the following methods:
Creating a Subscription ListThe following procedure shows how to create a subscription list.
Associating a Subscription List with an Email OfferThe following procedure shows how to associate an existing subscription list with an email offer. |
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