Siebel Partner Relationship Management Administration Guide > Managing Design Programs >

Scenario for a Vendor Creating a Design Program

In this scenario, distributors are not involved, and the component manufacturer interacts directly with the OEM. Because design registrations are a mechanism for distributors to specify that a noncompetitive situation exists for their design opportunities, they are typically not required in such situations. Additionally, special pricing authorizations are not required in this scenario, because there are no distributors involved. However, for the purposes of internal revenue forecasting and tracking, the vendor might still create the design program (and the associated design opportunities) using Siebel Partner Manager.

A technology company produces many different products, such as printers, motherboards, servers, circuit boards, and so on.

The OEM is the end customer that buys products from the technology company to include within their own products, and subsequently sells them under their own brand name.

• The technology company sales representative establishes direct contact with the OEM to find out more about the new server they are designing and developing. After gathering sufficient information, he logs in to Siebel Partner Manager, and creates a design program.
• The sales representative creates design opportunities to logically group components that the OEM is considering to include in its new server. He works with engineers in his company (or, through an external design firm) to finalize a configuration that is compatible with the new server product. The OEM evaluates the proposed configuration and, after further refinements to the design, accepts it. The sales representative updates the design opportunity status and design program phase appropriately. A revenue template and forecast series are created in the background when the design program is updated to Production, thus facilitating forecasting. The OEM now places its order with the technology company.