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About Trade Funds


A fund is a named appropriation of money to spend on account promotions over a specific period of time for specific accounts and specific categories and products. Fixed funds are fixed amounts of money allocated in a lump sum. Accrual funds are funds in which the amount of money is calculated based on product movement.

Marketing administrators set up funds and allocate larger funds to child funds that account managers use. Account managers can manage funds. They create deals for account promotions, submit payments against deals, and track fund activities.

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