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Siebel CRM Partner Relationship Management Administration Guide
Siebel Innovation Pack 2015
E24800-01
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About Design Programs

A design program is a collaborative activity involving two organizations:

Often, but not always, design programs also involve a third organization, which is a business partner (distributor, reseller, and so on) of the first organization. Typically, the first organization is referred to as the component manufacturer (or, component supplier), and the latter as the Original Equipment Manufacturer (OEM).

A design program is an opportunity business component that includes one or more design opportunities. A design opportunity is a convenient mechanism to divide a design program into smaller activities, so that you can track and manage them independently. For example, different people might have to approve different parts of a design program. Subdividing the design program into several design opportunities allows you to accomplish assign it to different people.

In addition, a design opportunity might include one or more design registrations. A design registration is a mechanism to establish exclusive rights over a design opportunity. The design registration process is designed, so that a design opportunity can have only one approved design registration at any time.


Note:

A design registration is always associated with a design opportunity, which in turn is always associated with a design program.

About Design Program Users

The following users use design programs:

  • Component manufacturer. Refers to the organization that manufactures products (components) that can be included in other products. Typical examples of component manufacturers are companies that produce semiconductor chips (included in electronic devices), special light bulbs (used in automobiles), and so on. Component manufacturers are sometimes also referred to as component suppliers or vendors. In the context of this chapter, the terms component manufacturer, component supplier, and vendor are synonymous, and refer to the organization that has deployed Siebel PRM to interact with its business partners.

  • Distributor. Refers to an organization that has a business relationship with the component manufacturer. The nature of the business relationship typically includes, but is not restricted to, reselling the component manufacturer's products to other organizations, such as OEMs, other distributors or resellers, retail end customers, and so on.

  • Original Equipment Manufacturer (OEM). Refers to a company that includes components made by one or more component manufacturers within its own products. A typical example of an OEM might be the manufacturer of a computer that includes the semiconductor chip as one of its components. This chip is made by a component manufacturer.