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Siebel Consumer Goods Guide > Retail Execution > Process of Performing Retail Activities (End User) > Performing Retail AssessmentsRetail assessments measure an account against a set of predefined attributes. Typically, you create the predefined attributes as assessment templates. The assessment template can help to determine the possibility of introducing a new product or measure the retail presence of a competitor. For information about creating assessment templates, see the topic about setting up assessment templates in Siebel Applications Administration Guide. This task is a step in Process of Performing Retail Activities (End User). To perform a retail assessment
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