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Analytics > Designing an Analysis > Getting Started with Analytics > Selecting Subject Areas > Events Real-Time Reporting Subject Area

Events Real-Time Reporting Subject Area

Availability

This subject area is available in all editions of Oracle CRM On Demand.

Business Purpose

Use this subject area to report on event and related dimensions, such as account, date, invitees, lead, opportunity, owned by user, product category, and product.

Relationship Type

One to Many

Dimensions

This subject area has the following dimensions:

• Account
• Date
• Event
• Invitees
• Lead
• Opportunity
• Owned By User
• Product
• Product Category

Metrics

The complete list of metrics for this subject area is as follows:

• Event Metrics
  • Number (#) of Accounts for Event
  • Number (#) of Events
  • Number (#) of Invitees
    (Definition: Number of active invitees not having a deleted status.)
  • Number (#) of Leads for Event
  • Number (#) of Opportunities for Event
  • Budget Surplus/Shortfall

    (Definition: The difference between the event budget and the event cost.)

  • Event Budget

    The Event Budget metric comes from the dimension. When only the Event dimension is used the metric is the sum of the dimension field value. However, when other dimensions (particularly invitee) are used, the metric is calculated as the budget amount divided by number of invitees.

  • Event Cost

    (Definition: The per attendee cost of an event, which is the total cost of the activities for all active attendees associated with a completed event, divided by the number of attendees.)

Optimized Filtering Fields

This subject area has fields that are optimized for reducing the query time when they are used in filters. Optimized fields end with the words Code or UTC. For example, the Account dimension has an Account Type field. There is also an Account Type Code field, which is the optimized version of the Account Type field. Similarly, there is an Indexed Date UTC field, which is the optimized version of the Indexed Date field. Using the optimized field in the filter generates faster queries. This method is faster than using the standard field. For information on using optimized filtering fields, see Using Optimized Filtering Fields. The following dimensions in this subject area have optimized filtering fields:

• Date
• Event

Usage Notes

The Event dimension includes a Book hierarchy, which enables you to analyze metrics and related attributes at any level.

Events with No Invitees

Events that have zero invitees are excluded from reports, except for one special case. The only way to have a zero invitee event appear in a report is to use the Event dimension only (do not add a second dimension) and do not include any metrics.

Conversely, if you construct a report that uses dimensions other than the Events dimension (for example, Lead and Invitees), the rows in the report are the intersection of the Events dimension and the selected dimensions. The only rows in the report are rows that exist in all three dimensions.