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Analytics > Designing an Analysis > Getting Started with Analytics > Selecting Subject Areas > Contact Historical Analytics Subject Area

Contact Historical Analytics Subject Area

Availability

This subject area is available in all editions of Oracle CRM On Demand.

Business Purpose

You can use this subject area to report on contact metrics by contact, account, campaign, owned by user, and date dimensions. The level of detail of this subject area is one row for each contact created in Oracle CRM On Demand. This subject area allows you to quickly answer the following questions: Who are the top ten employees with the largest number of contacts? Which accounts do not have any contacts? Which are the largest campaigns by contacts? How many prospects does a particular contact bring to my company?

Relationship Type

Simple

Dimensions

This subject area has the following dimensions:

• Account
• Campaign
• Contact
• Date
• Owned By User

Metrics

The complete list of metrics for this subject area is as follows:

• Contact Metrics
  • Number (#) of Clients
  • Number (#) of Contacts
  • Number (#) of Prospects

Usage Notes

The Account and Contact dimensions include a Book hierarchy, which enables you to analyze metrics and related attributes at any level.