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Analytics > Designing an Analysis > Getting Started with Analytics > Selecting Subject Areas > Opportunity and Competitor Historical Analytics Subject Area
Opportunity and Competitor Historical Analytics Subject Area
Availability
This subject area is available in all editions of Oracle CRM On Demand.
Business Purpose
This subject area allows you to analyze the many-to-many relationship between opportunities and competitor accounts. This subject area is almost identical to the opportunity subject areas. The only difference is that it includes the competitor account dimension, which has a many-to-many relationship with the opportunity record type. This subject area allows you to create reports that show all the competitors for an opportunity. Because this subject area represents the many-to-many relationship between opportunities and competitor accounts, opportunities that do not have an association with at least one competitor account cannot be reported using this subject area. The attributes that define the competitor account relationship that are available for reporting include the following:
- Primary Contact
- Role
- Reverse Role
- Start Date
- End Date
- Strengths
- Weaknesses
- Comments
Relationship Type
Many-to-many
Dimensions
This subject area has the following dimensions:
- Account
- Account Territory
- Campaign
- Date
- Opportunity
- Opportunity Competitor
- Owned By User
- Primary Contact
- Relationship Contact
- Territory
Metrics
The complete list of metrics for this subject area is as follows:
- Opportunity Metrics
- Opportunity Custom Metrics
- Opportunity Metrics by Open Date
- Number (#) of Open Opportunities
- Number (#) of Opportunities
- Number (#) of Contacts with Opportunities (Optys)
- Closed Revenue
- Expected Revenue
- Revenue
- Average Number (Avg #) of Days in Stage
- Number (#) of Wins
- Avg Deal Size (Definition: The average size of each sale for each customer, expressed as the number of units or the amount of revenue.)
- Avg Sales Cycle
- Opportunity Win Rate (Definition: The number of win opportunities divided by the number of won and lost opportunities.)
- Opportunity Loss Rate
- Revenue
- Expected Revenue
- Closed Revenue
- Number (#) of Opportunities
- Number (#) of Open Opportunities
- Number (#) of Contacts with Opportunities (Optys)
- Number (#) of Wins
- Average Number (Avg #) of Days in Stage
- Avg Deal Size (Definition: The average size of each sale for each customer, expressed as the number of units or amount of revenue.)
- Avg Sales Cycle
- Opportunity Win Rate (Definition: The total number of win opportunities divided by the total number of won and lost opportunities.)
- Opportunity Loss Rate
- Quarter Ago Opportunity Revenue
- Quarter Ago Closed Revenue
Usage Notes
The Account and Primary Contact dimensions include a Book hierarchy, which enables you to analyze metrics and related attributes at any level.
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