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Oracle Master Data Management Applications

Oracle Master Data Management Applications provide a platform that creates and maintains the master record for an organization's enterprise-wide customer information. They consist of the following master file modules:

• Oracle Customer Hub (UCM)
• Oracle Activity Hub
• Oracle Marketing Hub
• Oracle Sales Hub
• Oracle Service Hub
• Oracle Field Service Hub
• Oracle Privacy Management Policy Hub
• Oracle Higher Education Constituent Hub

Oracle Customer Hub (UCM) is the base module on which all other master file modules build. These modules add extended enterprise-wide information capabilities. Oracle Customer Hub (UCM) module consists of a set of Siebel CRM data-model tables that store customer data. The other modules extend this concept to hold additional marketing, sales, and service data. They are part of Oracle's Master Data Management family of applications. For information about Oracle Master Data Management Applications, see About Oracle Master Data Management Applications Modules.

When Oracle Master Data Management Applications are used to maintain master records of an organization's data, one or more of the modules interact with back-office systems and Oracle's Siebel Business Applications deployments. They provide a unified data set for an organization's multiple channels, lines of business, and applications.

Oracle Customer Hub Add-on B2B

Oracle Customer Hub Add-on B2B for Siebel CRM and Oracle E-Business Suite is a bundle that includes two components:

• Oracle Customer Hub B2B. If you are licensed for Oracle Customer Hub B2B, then your use of the bundled programs is defined in your license order. Your use is limited to the component that you are licensed for, and you do not have rights to use Oracle Customer Data Hub.
• Oracle Customer Data Hub. If you are licensed for Oracle Customer Data Hub, then your use is limited to the component that you are licensed for, and you do not have rights to use Oracle Customer Hub B2B.

Oracle Customer Hub B2C

Oracle Customer Hub Business-to-Consumer (B2C) is a bundle that includes two components:

• Oracle Customer Hub B2C. If you are licensed for Oracle Customer Hub B2C, then your use of the bundled programs is defined in your license order. Your use is limited to the component that you are licensed for, and you do not have rights to use Oracle Customer Data Hub.
• Oracle Customer Data Hub. If you are licensed for Oracle Customer Data Hub, then your use is limited to the component that you are licensed for, and you do not have rights to use Oracle Customer Hub B2C.

Oracle Customer Hub Data Steward

Oracle Customer Hub Data Steward is a product that includes two components:

• Oracle Customer Data Steward. If you are licensed for Oracle Customer Hub Data Steward, each user has a right to use Oracle Customer Hub Data Steward and Oracle Customer Data Librarian. Your use is limited to the component that you are licensed for, and you do not have rights to use Oracle Customer Data Librarian.
• Oracle Customer Data Librarian. If you are licensed for Oracle Customer Data Librarian, then your use is limited to the component that you are licensed for, and you do not have rights to use Oracle Customer Hub Data Steward.