Event Wire is an application programming interface (API) that provides several functions to be used by an external system to submit data to PeopleSoft Online Marketing, query the status of the operations being performed, and schedule housekeeping tasks to maintain data integrity.
Event Wire accepts HTTP or HTTPS calls and passes the requests to the Online Marketing Dialog Server for processing.
When a request is made to Event Wire from an external system, the request must specify the entry point to the Online Marketing dialog (an External Event trigger followed by a Standalone page or Landing page). This URL is called the Landing Page URL in Event Wire. Depending on the needs of your dialog, you can use a Landing Page to submit new profile data to be stored in the Online Marketing profile database and trigger follow-on actions in the dialog, or you can use a Standalone page to simply record that a visit to the external site occurred.