Salutation
The salutation text that appears depends on the personalization rules that are applied for the visitor who accesses the page. After logging in, registered email recipients or Web users get a greeting customized with their names. An anonymous Web visitor’s greeting says "Welcome!" You can change the salutation greeting text in the Personalization Administration views.
Note: When Web Marketing is deployed as part of the eCustomer application
(a bundle of eSales, Self Service and Web Marketing), the visitor
can display the Offers page (Web Marketing home page) and the eCustomer
home page. Because the eCustomer home page has a salutation greeting,
the salutation greeting is suppressed in the Offers page (Web Marketing
home page).