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Analytics > Designing an Analysis > Getting Started with Analytics > Selecting Subject Areas > Personalized Content Delivery Historical Analytics Subject Area

Personalized Content Delivery Historical Analytics Subject Area

Availability

This subject area is available in all editions of Oracle CRM On Demand.

Business Purpose

Use the information provided by analyses from this subject area to refine content and deliver the right message to the right person at the right time. You can analyze detailing trends, collateral performance, and responses from various segments, and target your customers accordingly.

Relationship Type

Simple

Dimensions

This subject area has the following dimensions:

• Account
• Activity
• Contact
• Message Response
• Messaging Plan
• Messaging Plan Item
• Owned By User
• Product
• Product Category

Metrics

The complete list of metrics for this subject area is as follows:

• Account Metrics
  • Number (#) of Accounts
• Activity Metrics
  • Activity Custom Metrics
    • Average (Avg) Indexed Currency
    • Average (Avg) Indexed Number
    • Indexed Currency
    • Indexed Number
  • Activity Metrics by Created Date
    • Number (#) of Activities
    • Number (#) of Appointments (Created Date)
    • Number (#) of Closed Activities
    • Number (#) of Open Activities
    • Number (#) of Tasks (Created Date)
  • Activity Metrics by Other Dates
    • Number (#) of Appointments (End Date)
    • Number (#) of Appointments (Start Date)
    • Number (#) of Tasks (Due Date)
  • Activity Optimized Custom Metrics
  • Number (#) of Accounts with Activities
  • Number (#) of Activities
  • Number (#) of Appointments Scheduled
  • Number (#) of Calls Dialed
  • Number (#) of Calls Reached
  • Number (#) of Closed Activities
  • Number (#) of Open Activities
• Contact Metrics
  • Number (#) of Contacts
• Message Response Metrics
  • Message Response Custom Metrics
    • Average (Avg) Indexed Currency
    • Average (Avg) Indexed Number
    • Indexed Currency
    • Indexed Number
  • Number (#) of Message Responses
  • Average (Avg) Sequence Number
• Messaging Plan Item Metrics
  • Messaging Plan Item Custom Metrics
    • Average (Avg) Indexed Currency
    • Average (Avg) Indexed Number
    • Indexed Currency
    • Indexed Number
  • Number (#) of Messaging Plan Items
  • Average (Avg) Sequence Number
• Messaging Plan Metrics
  • Messaging Plan Custom Metrics
    • Average (Avg) Indexed Currency
    • Average (Avg) Indexed Number
    • Indexed Currency
    • Indexed Number
  • Number (#) of Messaging Plans

Usage Notes

The Account, Activity, and Contact dimensions include a Book hierarchy, which enables you to analyze metrics and related attributes at any level.

This subject area has multiple dimensions, but not all combinations are valid. For the combinations that are invalid, an error is returned. For example, the following combinations are invalid and will produce an error:

If your visibility is Team Visibility, and your analysis includes the Messaging Plan, Messaging Plan Item, or Message Response dimensions, then Manager Visibility is applied.