Account

This ERD (see the following figure) illustrates the account entity, a key entity in the Siebel Data Model. The account entity appears in many diagrams in this publication, and is often referred to as an organization unit.

Account: This image is described in the surrounding text.

As shown in this figure:

  • The account entity is a subtype of party composed of one or more people or contacts. An account is any organization or subset of an organization that can be sold to or serviced. An account can represent a company, a site, a subsidiary, a division, or any other subset of an organization. An account can also represent a governmental agency, club, or other formal or informal group of individuals. Each account might be accessible at one or more addresses.

  • The account entity supports Global Account Views and Dynamic Hierarchy. This allows a universal view of all customer interactions. The Global Account Views present accounts in the context of a customizable hierarchy, allowing navigation to parent and child accounts. Roll-up and roll-down functionality gives users access to account-specific information, and aggregate information including child accounts, activities, contacts, opportunities, and the account team.

  • Dynamic Hierarchy allows the Global Account Views to display a different hierarchy depending on the business unit of the user. Each custom account hierarchy is represented completely in a relationship table. The relationships are then denormalized into a separate table to be used for roll-up support.

The following table lists the entities in this ERD and their corresponding tables.

Entity Table

Account

S_ORG_EXT, S_PARTY

Account Synonym

S_ORG_SYN

Activity

S_EVT_ACT

Address

S_ADDR_ORG (Siebel Cross-Industry Applications) S_ADDR_PER (Siebel Industry Applications)

Assignment Group (Territory)

S_ASGN_GRP

Business Unit

S_BU, S_ORG_EXT, S_PARTY

Characteristics

S_CHRCTR

Dynamic Account Hierarchy

S_DYN_HRCHY

Dynamic Account Hierarchy Node

S_DYN_HRCHY_REL

Employee/Agent

S_EMP_PER, S_CONTACT, S_PARTY

Industry

S_INDUST

Market Segment

S_MKT_SEG

Party

S_PARTY

Payment Term

S_PAYMENT_TERM

Person

S_CONTACT, S_PARTY

Position

S_POSTN, S_PARTY

Price List

S_PRI_LST

Sales or Service Team Member

S_ACCNT_POSTN