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##### Call Activity Historical Analytics Subject Area ### Availability This subject area is available in all editions of Oracle CRM On Demand. ### Business Purpose The Call Activity History subject area enables sales managers and sales representatives to analyse call activity data by account, contact, activity, owner, product, product category, and date. Unlike the Activity History subject area, the Call Activity History subject area’s metrics are based on the Life Sciences record types related to the activity including: Products Detailed, Samples Dropped, Sample Requests, Sample Request Items, and Promotional Items Dropped. This means that activities that do not have records for one or more of these related child record types cannot be reported on using this subject area. You can use the Product Category dimension to summarise call activity metrics for different levels of a product hierarchy, such as brand, submarket, and market. ### Relationship Type Simple ### Dimensions This subject area has the following dimensions: Account Contact Call Activity Campaign Contact Date Opportunity Owned By user Product Product Category Products Detailed Sample Request Samples Dropped ### Metrics The complete list of metrics for this subject area is as follows: Call Activity Metrics Products Detailed Custom Metrics Indexed Currency Indexed Number Average (Avg) Indexed Currency Average (Avg) Indexed Number Sample Request Custom Metrics Samples Dropped Custom Metrics Indexed Currency Indexed Number Average (Avg) Indexed Currency Average (Avg) Indexed Number Number (#) of Accounts Number (#) of Call Activities Number (#) of Call Details by Product Number (#) of Call Products Detailed Number (#) of Call Promotional Items Dropped Number (#) of Call Sample Request Items Number (#) of Call Sample Requests Number (#) of Call Samples Dropped Number (#) of Contacts Number (#) of Promotional Items Dropped Number (#) of Sample Request Items Number (#) of Samples Dropped ### Usage Notes The Account and Contact dimensions include a Book hierarchy, which enables you to analyse metrics and related attributes at any level. You can report on attendee call, account call, and professional call records and their associated metrics. The Number (#) of Contacts shows the quantity of distinct primary contacts, not all the contacts associated with the call.

Published August 2022 | Copyright © 2005, 2022, Oracle and/or its affiliates. Legal Notices.