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##### Account Historical Analytics Subject Area ### Availability This subject area is available in all editions of Oracle CRM On Demand. ### Business Purpose This subject area provides a summary view of a company’s important operating metrics for its accounts. The account record type is the record type that you want to analyse. You can use the account record type to answer questions about account performance: Which companies have the highest number of service requests? Which companies have the largest number of opportunities? This subject area allows you to group and roll up these metrics at any level by account, account territory, and date dimensions. A deeper analysis involving other business areas requires the use of other subject areas. ### Relationship Type Summary ### Dimensions This subject area has the following dimensions: Account Campaign Date Owned By User Principal Partner Account Territory ### Metrics The complete list of metrics for this subject area is as follows: Account Metrics Account Custom Metrics Number (#) of Accounts Number (#) of Accounts with Opportunities Number (#) of Activities Number (#) of Contacts Number (#) of Leads Number (#) of Archived Leads Number (#) of Qualified Leads Number (#) of Rejected Leads Number (#) of Leads Converted to Opportunities (Definition: The number of leads that has been converted to opportunities.) Number (#) of Leads Resulting in Lost Opportunity Number (#) of Leads Resulting in Won Opportunity (Definition: The number of leads that has been converted to opportunities and is in the Closed/Won sales stage.) Number (#) of SRs Number (#) of Cancelled SRs Number (#) of Closed SRs Number (#) of Open SRs Number (#) of Pending SRs Number (#) of Opportunities Number (#) of Wins Potential Revenue Potential Revenue (000) Average (Avg) Potential Revenue Avg Open SR Age Avg Days to Close SR Avg Minutes to Close SRs Avg Open SR Age (Minutes) Avg Days to Close Opportunity (Definition: The number of days to close an opportunity divided by the number of wins.) Closed Revenue Closed Revenue (000) Avg Closed Revenue Revenue Revenue (000) Product Closed Revenue Avg Revenue Revenue Product Revenue (000) Product Closed Revenue (000) ### Usage Notes The Account dimension includes a Book hierarchy, which enables you to analyse metrics and related attributes at any level.

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