Deploying Oracle Customer Hub (UCM)

A large, successful financial institution has evolved into a national enterprise with offices and business units in several locations across the country. Its core banking systems include client deposits, loans, and mortgages. It also offers credit card services and an investment banking service. Through mergers and acquisitions, the financial institution is also involved with the insurance industry, providing life, home, and car policies for its clients.

Existing Implementation

With this large number of business ventures and offices, the financial institution found itself using a myriad of applications for individual business units. Even in the same business units, different departments (Human Resources departments and Accounting departments, for example) use different back-office systems, which included multiple front-office applications and multiple middle-tier systems, and various applications that stored subsets of customer information. Client, partner, and product information is spread across multiple IT systems. A large percentage of the IT budget for this institution is spent on maintenance and integration of these applications. However, removing or expanding the functionality of these legacy systems is difficult and costly.

The solution is to continue to use Oracle Customer Hub (UCM) as a key component in the synchronization of customer-profile information across customer-related applications, including back-office applications.

In this scenario, Oracle Customer Hub (UCM) operates as a stand-alone application in an application network. Oracle Customer Hub (UCM) stores, synchronizes, and reconciles customer data for the financial organization. See the following figure for an example of this deployment.