1. Customer Hub (UCM) Master Data Management Reference
  2. Oracle Master Data Management Applications

Oracle Master Data Management Applications

Oracle Master Data Management Applications provide a platform that creates and maintains the primary record for an organization’s enterprise-wide customer information. They consist of the following primary file modules:

  • Oracle Customer Hub (UCM)

  • Oracle Activity Hub

  • Oracle Marketing Hub

  • Oracle Sales Hub

  • Oracle Service Hub

  • Oracle Field Service Hub

  • Oracle Privacy Management Policy Hub

  • Oracle Higher Education Constituent Hub

Oracle Customer Hub (UCM) is the base module on which all other primary file modules build. These modules add extended enterprise-wide information capabilities. Oracle Customer Hub (UCM) module consists of a set of Siebel CRM data-model tables that store customer data. The other modules extend this concept to hold additional marketing, sales, and service data. They are part of Oracle’s Master Data Management family of applications. For information about Oracle Master Data Management Applications, see About Oracle Master Data Management Applications Modules.

When Oracle Master Data Management Applications are used to maintain primary records of an organization’s data, one or more of the modules interact with back-office systems and Oracle’s Siebel Business Applications deployments. They provide a unified data set for an organization’s multiple channels, lines of business, and applications.