Setting Up Siebel Loyalty Promotions

This chapter discusses how to set up loyalty promotions. It includes the following topics:

• Types of Loyalty Promotions

• About Creating Loyalty Promotions

• Process of Creating Loyalty Promotions

• Transient Variables

• About Hierarchical Rules for Loyalty Promotions

• Creating Eligibility Promotions

• Specifying the Tiers Applicable to Loyalty Promotions

• Creating Incentives to Enroll in Promotions

• About Rules Libraries for Loyalty Promotions

• Formulas in Siebel Loyalty

• About Simulating Loyalty Transactions

• About Adding Marketing Information to Loyalty Promotions

• Process of Approving Loyalty Promotions

• Activating, Modifying, and Deactivating Loyalty Promotions

• Allowing Existing Member Fields to Be Used in Loyalty Promotion Criteria

• Allowing Added Member Fields to Be Used in Loyalty Promotion Criteria

• Configuring Common Promotions

• Loyalty Promotion Examples

• Troubleshooting Action-Based Bonuses

• Promotions Based on Day or Time of Purchase

• Theme-Based Promotions