Defining Audience Information

Page Name	Definition Name	Usage
Audience Setup Page	RA_LIST_CONFIG	Limit audience row count by configuring the maximum number of rows to appear per audience and to include in correspondence requests.
Saved Search Audience Setup Page	RA_CFGSRCH_DEFN	Set up saved search audiences.
Segment Group Page	RA_SEGMENT_GROUP	Set up segment groups.

To limit audience row count, use the Audience Setup (RA_LIST_CONFIG) component.

Use the Audience Setup page (RA_LIST_CONFIG) to limit audience row count by configuring the maximum number of rows to appear per audience and to include in correspondence requests.

Navigation

select Set Up CRM, then select Product Related, then select Marketing, then select Audiences, then select Audience Setup

Image: Audience Setup page

This example illustrates the fields and controls on the Audience Setup page.

Enter a maximum number of rows to appear per audience. This setting also limits the number of messages generated to audience members through a correspondence request.

Row count does not limit the actual size of an audience, only the number of rows that appear on the screen. The recommended maximum row count is 2,000.

To set up saved search audiences, use the Saved Search Audience Setup (RA_CFGSRCH_DEFN) component.

Use the Saved Search Audience Setup page (RA_CFGSRCH_DEFN) to set up saved search audiences.

Navigation

select Set Up CRM, then select Product Related, then select Marketing, then select Audiences, then select Saved Search Audience Setup

Image: Saved Search Audience Setup page (1 of 2)

This is the first of two examples illustrating the fields and controls on the Saved Search Audience Setup.

Image: Saved Search Audience Setup (2 of 2)

This is the second of two examples illustrating the fields and controls on the Saved Search Audience Setup page.

Field or Control	Definition
Component	Displays the configurable search definition component.
Market	Displays the configurable search definition market.
Page	Displays the configurable search definition page.
Record	Displays the configurable search definition search record.
Description	Enter a brief description of the search.
Menu Navigation	Enter the Menu.Bar.Item name to use for transfers to the configurable search page.
Enabled User Roles	Displays the user roles that are allowed to create audiences from this configurable search page.
Enabled Marketing/Dialog Roles	Displays the Marketing/Dialog target individual roles (role/relationship) that can be extracted from the configurable search results to make up an audience list.
Override Search Record	(Optional) Select an alternate search record containing fields that are identical to the primary search record, plus any additional fields for mapping to a target type. This search record could be a view that provides additional constraints or joins to affect the search results for the audience.
Field Mappings	Displays mapping of configurable search results to audience results.

To set up segment groups, use the Segment Group (RA_SEGMENT_GROUP) component.

Use the Segment Group page (RA_SEGMENT_GROUP) to set up segment groups.

Navigation

select Set Up CRM, then select Product Related, then select Marketing, then select Audiences, then select Segment Group

Image: Segment Group page

This example illustrates the fields and controls on the Segment Group page.

Field or Control	Definition
Segment Group ID	Enter the unique identifier for the segment group. If you do not enter an identifier (leaving the default value of `NEXT`) then a group ID will be generated automatically.
Segment Group	Enter a name for the segment group.
Status	Select the current status of the segment group: `Active` or `Inactive.`

Defining Audience Information

Pages Used to Define Audience Information

Audience Setup Page

Saved Search Audience Setup Page

Segment Group Page