Oracle Sales Cloud Integration app

The Oracle Sales Cloud Integration app creates an integration between Oracle Eloqua and Oracle Sales Cloud to send data between the two platforms. Leverage the Oracle Sales Cloud Integration app in your marketing cloud solution to:

  • Transfer the leads generated from marketing campaigns in Oracle Eloqua into Oracle Sales Cloud so they are nurtured and synchronized as sales leads.
  • Use the app within a program or campaign canvas to create or update records in supported Oracle Sales Cloud objects in real time. Typical use cases include lead creation, lead updates, and contact updates.
  • Schedule imports from Oracle Sales Cloud to Oracle Eloqua for supported Oracle Sales Cloud objects.

There are various use cases where the app could be used for marketing qualification processes and lead generation.

Example: A listener step could be configured to listen for contacts who complete a form. Once the contact is added to the program canvas, you may want to decide to create a lead for the contact, depending on the next decision, you can configure this app to either create a new lead or update an existing lead within Oracle Eloqua.

An image of a sample campaign using the Oracle Sales Cloud Integration app.

Supported Oracle Sales Cloud objects

The integration supports bi-directional data flow for the objects listed below. This means data may be transferred both to and from Oracle Eloqua or Oracle Sales Cloud for these objects. The typical use of this app is to import data in these objects to Eloqua, and to create leads and update contacts in Oracle Sales Cloud. Currently, the Oracle Sales Cloud Integration app supports the following objects:

  • Activity
  • Campaign
  • Campaign member
  • Deal registration
  • Opportunity
  • Products
  • Sales Cloud account SDO
  • Sales Cloud contact SDO
  • Sales Cloud household SDO
  • Sales lead
  • Top level custom objects

An image of the PDF icon. Download the Oracle Sales Cloud Integration App User Guide.

Tasks

Getting started with the app

Using the app in a program or campaign

Creating imports

Viewing report data in the Oracle Sales Cloud Integration app

Related

Example programs

Oracle Eloqua AppCloud apps

Knowledge Base: Introduction to Data Priority in Eloqua