System-defined List fields
The following table describes the system-defined List fields. Depending of which features are enabled for your account, some fields might not be available.
Note: You cannot alter system-defined fields. You can, however, create custom fields for your lists. For more information, see Change
Schema and Load from File.
| Field name |
Field type |
Description |
| CUSTOMER_ID_ |
Text Field (to 255 chars) |
If you have a unique, external-source ID for each customer, store it in this field. |
| EMAIL_ADDRESS_ |
Text Field (to 500 chars) |
Stores customer email addresses. |
| EMAIL_DOMAIN_ |
Text Field (to 255 chars) |
Stores customer email domains. |
| EMAIL_ISP_ |
Text Field (to 255 chars) |
Stores customer email ISPs. |
| EMAIL_FORMAT_ |
Single Character Field |
Customer email format preference. Valid values are H for HTML, T for Text, or U for Unknown. |
| EMAIL_PERMISSION_STATUS_ |
Single Character Field |
Opt-in/out status for interaction with customer email channel. Valid values are I for Opt-in and O for Opt-out. |
| EMAIL_DELIVERABILITY_STATUS_ |
Single Character Field |
Deliverability status for interaction with customer email channel. Valid values are D for Deliverable and U for Undeliverable. |
| EMAIL_PERMISSION_REASON_ |
Text Field (to 255 chars) |
|
| EMAIL_MD5_HASH_ |
Text Field (to 50 chars) |
User identifier using the MD-5 hash value of normalized email addresses.
|
| EMAIL_SHA256_HASH_ |
Text Field (to 100 chars) |
User identifier using the SHA-256 hash value of normalized email addresses. |
| MOBILE_NUMBER_ |
Text Field (to 50 chars) |
Customer mobile number for campaigns targeting mobile devices.
Note: International format: “+nnnnnnnnn”
|
| MOBILE_COUNTY_ |
Text Field (to 25 chars) |
The mobile country code of the device. |
| MOBILE_PERMISSION_STATUS_ |
Single Character Field |
Opt-in/out status for interaction with customer mobile channel. Valid values are I for Opt-in and O for Opt-out. |
| MOBILE_DELIVERABILITY_STATUS_ |
Single Character Field |
Deliverability status for interaction with customer mobile channel. Valid values are D for Deliverable and U for Undeliverable. |
| MOBILE__PERMISSION_REASON_ |
Text Field (to 255 chars) |
|
| POSTAL_STREET_1_ |
Text Field (to 255 chars) |
Line 1 of a customer postal street address for direct mail or print-on-demand campaigns. |
| POSTAL_STREET_2 |
Text Field (to 255 chars) |
Line 2 of a customer postal street address for direct mail or print-on-demand campaigns. |
| CITY_ |
Text Field (to 50 chars) |
Customer's city. |
| STATE_ |
Text Field (to 50 chars) |
Customer's state. |
| POSTAL_CODE_ |
Text Field (to 25 chars) |
Postal code of a customer postal address for direct mail or print-on-demand campaigns. |
| COUNTRY_ |
Text Field (to 50 chars) |
Customer's 2-character country code. |
| POSTAL_PERMISSION_STATUS_ |
Single Character Field |
Opt-in/out status for interaction with customer postal channel. Valid values are I for Opt-in and O for Opt-out. |
| POSTAL_DELIVERABILITY_STATUS_ |
Single Character Field |
Deliverability status for interaction with customer postal channel. Valid values are D for Deliverable and U for Undeliverable. |
| POSTAL__PERMISSION_REASON_ |
Text Field (to 255 chars) |
|
| CREATED_DATE_ |
Time Stamp Field (date + time) |
Reserved field. Date that the record was created. |
| MODIFIED_DATE_ |
Time Stamp Field (date + time)
|
Reserved field. Date that the record was last modified.
|
| RIID_ |
Integer Field |
Oracle CX Audience recipient tracking ID. This is a reserved field
used to track an individual customer through the life-cycle of a List,
campaign activities, etc.
|
Special system List fields
Though not displayed above, there are additional system fields that only appear when viewing and editing data or creating/designing filters.
These fields describe the nature of each List customer record: when it was created, when it was last modified, etc. There is also a customer-unique ID (described below).
Unique List Identifier Field (RIID)
Every List includes a system field created by Oracle CX Audience ID
(RIID) that uniquely identifies each customer
across all Lists within your account.
Learn more
Understanding Data and List Management
Creating and Editing Lists
Viewing and Editing Data
Loading Lists from Files
Downloading List Data
Understanding Filters
Changing List Schemas
Viewing List Load History