The figure shows a marketing bundle called National 550 Minutes. Inside the marketing bundle is a product called 50% Activation Discount and a service bundle called Wireless Plan. Inside Wireless Plan are the following nested service bundles:
Basic Wireless 550
Friends and Family
Wireless Voice Features with the following nested products:
Voicemail
Call Conferencing
Caller ID
Call Waiting
Call Forwarding
Text Messaging with the following nested products:
SMS 200
SMS Usage