Before you Begin
This 15-minute tutorial shows you how to add a custom image as a map background, and use latitude and longitude coordinates to visualize data points using a heatmap layer in Oracle Analytics.
Background
In Oracle Analytics, you can add an image as a map background to use instead of the default Oracle BI map background. In the map visualization created with the custom image background, you apply a heatmap layer to assist in analyzing the data.
In this tutorial, you use a supermarket floor layout image as the map background. You also use a spreadsheet that contains data points of shopping carts, collected by devices in the store that reveal customer traffic as the shopping carts move throughout the day. You also learn how to use a visualization as a filter.
Adding an image as a map background requires access to the Console Maps page. Contact your administrator for assistance if you don't have permissions to upload an image to use as for a map background.
You need to define the size of the image using latitude and longitude coordinates. The supermarket image is a rectangle that is twice as wide as tall (4963 by 2563 pixels). Convert your image size from pixels into values representing the size of the image, from -90 to +90 range for latitude, and -180 to +180 for longitude.
What Do You Need?
- Access to Oracle Analytics Cloud or Oracle Analytics Desktop
- Download the following to your computer:
Add Custom Image Map Background
- Sign in to Oracle Analytics.
- On the Home page, click Navigator
, and then click Console.
- On the Console page, click Maps.
- In Maps, click Backgrounds. Expand Image Backgrounds, and then click Add Image (click, or drag and drop image file)
.
- In File Upload, locate and select the
supermarket.jpg
file, and then click Open. - In the supermarket Image Background page, click Auto in the Coordinates list, and then select Custom (lat, long).
- In the top row with the green dot in the top right
, enter
45
Latitude, and then enter90
in Longitude.Description of the illustration supermarket_image.png - In Image Background, click Preview.
Description of the illustration supermarket_preview.png - Click Save.
The Maps Image Backgrounds page lists the supermarket image.
Description of the illustration maps_background.png - Click Go back
. Click the Navigator
, and then click Home.
Create a Dataset
- On the Home page, click Create, and then select Dataset.
- In Create Dataset, click Drop file here or click to browse. In File Upload, locate and select the
shop_floor_traffic.xlsx
file, and then click Open. - In Create Dataset from shop_floor_traffic.xlsx, click OK.
- Click Save
. In Save Dataset As, enter
shop_floor_traffic
in Name, and then click OK. - Click the shop_floor_traffic tab.
- In the Pos Y column, click Measure
, and then select Attribute.
- In the Pos X column, click Measure
, and then select Attribute. Click Save
.
Description of the illustration shop_floor_traf_prepare.png
Visualize the Data
- Click Create Workbook.
- From shop_floor_traffic dataset, hold down the Ctrl key, select Pos Y and Pos X. Right-click, select Pick Visualization, and then click Map
.
- Click Grammar
. Select Pos X in Color and move it to Category (Location) above Pos Y.
The map visualization shows the data points using the latitude and longitude values on the default (Oracle BI) background.
Description of the illustration data_points_default_map.png
Apply the Custom Image Map Background
- Click Properties
. In Pos X, Pos Y properties, click Map
. Click Default (Oracle DataViz) in the Background row, and then select supermarket.
The data points are too close together to analyze the supermarket traffic.
Description of the illustration supermarket_background.png - In Pos X, Pos Y properties, click Data Layers
. Click Auto (point) in the Layer Type row, and then select Heatmap.
The heatmap layer provides a better picture of the store's traffic as measured by cart location. The red and orange to yellow areas show the highest concentration of shoppers.
Description of the illustration heatmap_layer.png
Create a Visualization as a Filter
- From shop_floor_traffic, hold down the Ctrl key, and select ID and Time of Day.
- Right-click, select Pick Visualization, and then select Horizontal Bar
.
Description of the illustration heatmap_time.png - In the ID by Time of Day visualization, click Menu
, and then select Use as Filter
.
- In the ID by Time of Day visualization, select Noon to 3PM to view the changes in the heatmap.
Description of the illustration noon_to_3pm.png - In the ID by Time of Day visualization, select 6PM to 10PM to view the changes in the heatmap.
Description of the illustration 6_to_10pm.png
Learn More
- About Map Backgrounds in Oracle Analytics Cloud
- Create Heatmap Layers on a Map Visualization in Oracle Analytics Cloud
Visualize Data on a Heatmap in Oracle Analytics
F35118-04
May 2025
Learn how to add an image as a map background and plot data points using latitude and longitude to produce a heatmap in Oracle Analytics.
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