Digital Assets

You use a lot of digital assets in your organization—images, videos, but also text-based content—that are used in different ways, in different contexts: websites, marketing materials, email campaigns, online stores, blogs. Digital assets are mostly used for content modeling and publishing—as such, they differ from "regular" documents, which are intended more for content collaboration, sharing, and syncing.

Oracle Content and Experience provides a central location for all your digital assets, where you can organize them into repositories and collections, and create rules to define how they can be used and where. It also offers extensive management and workflow features to guide assets through their creation and approval process and to ensure that only authorized versions are available for use. Digital assets are associated with digital asset types, which define any additional information needed for the asset. To create a digital asset, you can upload or drag and drop a new file into the assets view in the Oracle Content and Experience web interface. You can also select an existing file in Oracle Content and Experience and add it to a repository as an asset (which is completely separate from the original file).


Digital assets are always assigned to an asset repository, which allows you to group and categorize assets and control how they can be used. Once an asset has been added to a repository, it can be managed, reviewed, and published, so the asset becomes available in the publication channels it was assigned to. Digital assets can also be accessed programmatically through REST API calls, for example in a 'headless' environment.

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