About Oracle Responsys Adapter Use Cases

This use case describes how the Oracle Responsys Adapter is used to synchronize customer data between Oracle Responsys and Oracle Commerce Cloud in real-time.

  • A new customer registers on the Oracle Commerce Cloud and provides their contact information including their email address, home address, and telephone number.

  • A customer record is created in Oracle Commerce Cloud.

  • The customer data is sent from Oracle Commerce Cloud and the Oracle Responsys Adapter in real-time.

  • The Oracle Responsys Adapter sends the customer data to Oracle Responsys.

  • A new customer record is created in the Oracle Responsys profile extension table.

  • The customer identifies and corrects an error in their contact information in Oracle Commerce Cloud.

  • The updated customer data is updated in the corresponding Oracle Responsys profile extension table.

  • The Oracle Responsys Adapter sends the updated customer data to Oracle Responsys.

  • The updated customer data is added to the Oracle Responsys master profile extension table.