SF - Primary Campaign Influence

Description

This subject area provides the ability to report on Campaign and associated Opportunities. Because it connects Campaign to Opportunity Revenue, it can be used to report on Campaign, Campaign Cost, Associated Revenue, and the Campaign ROI as well, based on the Primary Campaign influence model (i.e. it attributes all of the Opportunity Revenue to the Primary Campaign associated with an Opportunity).

Business Questions

This subject area can answer the following business questions:

Job Roles

The following job roles secure access to this subject area:

Duty Roles

The following duty roles secure access to this subject area:

Primary Navigation


        
          
        
        Navigator > Sales > Opportunity > Campaign
      

Time Reporting

This subject area supports historic analysis/time-based reporting of Primary Campaign Influence based on Campaign Created Date, Campaign Start Date, Campaign End Date, Opportunity Created Date, and Opportunity Close Date.

Time dimension is linked to There are multiple role playing time dimensions achored to the following dates: 1. Campaign Created Date 2. Campaign Start Date 3. Campaign End Date 4. Opportunity Created Date 5. Opportunity Close Date..

Transactional Grain

The grain is at the Campaign Opportunity level.

Special Considerations


          
        

None.

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