Understand Promotion Types
You can understand various trade promotions types and their use to increase your sales.
You can add same promotional unit to the shopping cart more than once, provided that discount is different. You have the following types of promotions:
-
Fixed Discount: Indicates a fixed monetary amount or percentage applied to participating products.
-
Fixed Combination: Indicates the groups of SKUs bundled and sold together and can't be altered by the sales representative. The only information the sales representative provides is the number of fixed combos a customer is purchasing.
-
Dynamic Combination: Indicates the groups of SKUs bundled together and have some fixed items and variable items that the sales representative can select at the time of the sale. Dynamic combination promotion is categorized into dynamic combination and rebate discount. Rebate discount gives benefit to customers who meet the objective of a determined number of items bought.
-
Volume Discount: Indicates the discount based on the volume of purchase made.
Volume discount has two types of discounts: Stair and Step. The Stair discount sets a percentage or monetary amount of discount to be applied to a product according to the number of items of the product the customer buys. In step discount, the discount is valid only on a specified range.
For fixed discount promotions, the last promotion marked as mandatory is automatically applied to the shopping cart items added at the list price.
Add informational content about promotions as store binders to the account from consumer goods web application. You can access them from Store Binders tab after you check in to the appointment.
To view complete details of any promotion, tap Promotion Presentation task on the Tasks tab after you check in to the appointment. You can navigate to a specific promotion to present that promotion to the store manager during your visit.