Using Subject Line Optimization in the Source Editor
Important: Effective June 12, 2025, Oracle Eloqua's Advanced Intelligence (AI) features are available for all customers. To enable Eloqua's classic and Generative AI (Gen AI) functionality, open a service request with Oracle Support. Please review our product notice for more information.
Using the data of previous subject lines, Oracle Eloqua predicts if your latest subject line will be Good or Poor for your instance, giving you the insight to optimize subject lines before sending emails. Subject Line Optimization provides a predicted open rate percentage as well. Learn more about Subject Line Optimization.
To see what Subject Line Optimization predicts for a subject line:
- In the Source Editor, enter your subject line into the Subject text box.
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Click Predict next to the subject field.
- A Good or Poor score will appear beside the Predict button. Click the badge to see the predicted open rate.
Subject Line Optimization overview
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