Using Subject Line Optimization in the Design Editor

Important: This feature is only available if the Eloqua Advanced Intelligence Cloud Service is enabled for your account. Contact your account representative to learn more.

Using the data of previous subject lines, Oracle Eloqua predicts if your latest subject line will be Good or Poor for your instance, giving you the insight to optimize subject lines before sending emails. Subject Line Optimization provides a predicted open rate percentage as well. Learn more about Subject Line Optimization.

To see what Subject Line Optimization predicts for a subject line:

1. In the Design Editor, click to go into Email Settings.
2. In the Subject Line text box, type in your subject line.
3. Click Predict .

   

4. A Good or Poor score will appear.

   

5. Click the badge to see the predicted open rate.

   

Learn more

Subject Line Optimization overview

Oracle Eloqua Advanced Intelligence Cloud Service

Subject Line Optimization mechanics

Using Subject Line Optimization in the Source Editor