Creating a template with a mini program

Important: The Oracle Eloqua WeChat app has been removed from the Oracle Cloud Marketplace and is no longer available for download. For customers with the app enabled, the app will remain active in its current form until December 1, 2022, after which the app will be sunset and no longer be available for use.

Mini programs are WeChat web apps that followers can access after scanning a QR code, performing a direct search, or following a link.

As a marketing user, you can help your WeChat followers get more information by providing a link to a WeChat mini-program. To do this, you create a template message that specifies the app ID and page path of the mini program and other values needed to map the template message. Once mapped, you can select template messages in the action step of a campaign.

Prerequisites

To bind your WeChat mini program to your WeChat template message:

  • The Eloqua-WeChat Integrator app must already be installed by a customer administrator.
  • A WeChat official account must be added after installation.
  • Associate the mini program to the official account in WeChat's official account platform.
  • Record the app ID and page path of the mini program from WeChat's official account platform so that you can enter them in the Mapping Template Message page.

To create a template message with a link to a mini-program:

  1. In Eloqua, click the cloud menu An image of the Cloud Menu icon, which is represented by a gray cloud. icon on the right hand side to expand it. This menu is located on the My Eloqua Dashboard, landing page editor, email editor, and campaign canvas.
  2. From the Apps list, click WeChat Message Gallery.

    An image of the cloud menu where you can access the WeChat Message Gallery.

    The Eloqua-WeChat Integrator page is displayed.
  3. In the upper-right corner, click the user profile icon Image of the user profile icon in the upper-right corner of the Eloqua-WeChat Integrator page and select a WeChat account from the list.
  4. Click the Message Gallery tab.
  5. Click the Template Message tab. The Template Message page is displayed.

    An image of the Template Message tab.

  6. Click add Image of the add button for creating a new WeChat message template. The Mapping Template Message page is displayed.
  7. Configure the template message. For more details, see Mapping template messages.

    An image of the Mapping Template Message configuration.

  8. Enter the following values for your WeChat mini-program:
    • The unique ID of the mini-program
    • Page path of the mini-program
  9. Click Save. The new template message is displayed on the Template Message page.
  10. To preview the template message, hover over its header to display its icons An image of the icons in the header of a template messageand then click the preview icon An image of the preview icon, which you click to view the QR code for the mini program. The QR code is displayed.

    An image of the QR code used to preview the message.

  11. To review the WeChat message, use the WeChat app to scan the QR code.

Your message can now be selected when configuring the message sender action step on the campaign canvas.

Learn more

WeChat mini-program documentation

Eloqua-WeChat Integrator app

WeChat mini-program links